West Mountain Drifters licensed illustration
The lead graphic designer came to me with the idea to complete a vector illustration for a trade fair poster for one of their clients, and wanted to licence the image for a limited time to create other promotional materials using the image. The concept was that she wanted to make an unconventional poster using a horizontal poster. WMD's clientele mostly consists of outdoor and hunting merchants. The client wanted a grizzly and sockeye salmon featured in the illustration, and I also included some local mountain ranges to complete the image.